Everyday basics
Your faves are back
Earth-friendly basics for everyone.
1% of the equivalent of your order value will be donated to a non-profit of your choice.
Designed in Copenhagen. Made ethically for all on Earth.
New arrivals —Discover now
3.41
2.25
1.39
4.92
8.11
9.29
Basics —Always a good idea
0.79
0.82
7.76
1.76
3.02
3.03
Flex Cotton —Hugs you in all the right ways.
16%
Off
1.33
2.25
2.25
0.81
0.65
0.49
Making it even better
Step inside our factories and meet the people making all the basics – we couldn’t do this without them.